Queensland Prawns Launch
‘Throw a Prawn on the Barbie, Sunday, 6 June, 2010’
Wednesday 19 May, 2010. Queenslanders and their mates are being asked to celebrate their state in a campaign aimed at restoring pride in their post code and prawn industry.
Focussing on Queensland Day that falls on Sunday 6 June, a simple mission has been put in place via the internet asking everyone, the state over, to have a barbie, albeit swapping their snags for locally-caught prawns. This “online” campaign is collaboration between the Queensland Seafood Marketers Association (QSMA), and the Australian Prawn Farmers Association (APFA) to promote Queensland prawns to Queenslanders.
